Why Prediction Markets Outperform Surveys

May 27, 2026 — Matthew Atkinson

Why polls fail when prediction markets like Polymarket nail the results? Discover the mathematical collapse of modern surveys and why markets outperform.


Keep RevOps a Discipline, Not a Department

Mar 13, 2026 — Matthew Atkinson

RevOps is trying to fix the go-to-market vacuum left by modern marketing. Here is why it needs to stay a discipline, not a department.


A Brief History of the Term Marketing

Mar 11, 2026 — Matthew Atkinson

Discover how the definition of marketing evolved from physical distribution in the early 1900s to today's complex, society-driven mandate.


Beyond Vibe Coding

Mar 9, 2026 — Matthew Atkinson

Learn how to effectively blend AI assistance with traditional coding practices to create reliable, maintainable software, balancing innovation with understanding for better project outcomes.